Services
Employee Communications
A good employee communications program is the most effective way to align your company goals with employee performance. And the best employee communications programs have just a few simple ingredients – they leverage company executives, they utilize a wide variety of vehicles (such as newsletters, intranets and face-to-face meetings), they include a two-way mechanism for employees to get the answers they want, and they measure effectiveness. Whether you need a full-blown communications program or are trying to communicate a one-time change or event, Open Door Communications can tailor a plan to meet your needs.
Media Relations/Crisis Communications
Whoever said “bad public relations is better than no public relations” hasn’t been paying much attention to the news these days. A good public relations strategy can make or break you, especially in a time of crisis. Open Door Communications can develop a public relations strategy for your company, implement the program (including pitching local and national news media) and follow up on results. If you just need an experienced professional to craft news releases and advise on the best pitch tactics, we can do that too.
Marketing Communications
Products and services don’t sell themselves – you need a good communications strategy to effectively reach your customer base. Open Door Communications can help you develop your marcom strategy and all the collateral you need to go along with it. Working with some of the top designers in town, we can help you create brochures, customer newsletters, direct mail, Internet sites and more. Open Door Communications is well-versed on all the latest electronic marketing strategies, and along with its strategic partners can develop a “soup-to-nuts” eMarketing program for your business.
Public Affairs/Community Relations
Is your company involved in the local community? Good corporate citizenship is not only the right thing to do, it’s also a powerful way to increase awareness, recruit great employees, and develop long-term strategic partnerships. Community Relations has become a critical component of any marketing/public relations program. Open Door Communications can work with you to develop a community relations strategy, an employee volunteer program, or both. Community relations pays for itself in terms of good will, employee satisfaction, and relationship building, not to mention the positive press.
